Guides/Beginner’s Guide

What is
Specialty Coffee?

“Specialty coffee” gets used a lot. But it has a specific technical meaning — and understanding it changes how you see everything from bag labels to roaster claims to what you’re actually paying for.

7 min read · Published November 2024

The official definition

Specialty coffee has a precise, industry-accepted definition set by the Specialty Coffee Association (SCA): coffee that scores 80 points or higher out of 100 on a standardised cupping (tasting) protocol, with zero primary defects in a 350g sample.

The SCA score evaluates ten attributes: fragrance, aroma, flavour, aftertaste, acidity, body, balance, uniformity, clean cup, and overall impression. A trained Q-Grader (a certified coffee taster) assesses the coffee blind under controlled conditions.

60–69

pts

Below Grade

Unacceptable quality

70–79

pts

Exchange Grade

Commodity, commodity market pricing

80–84

pts

Specialty Grade

Minimum specialty threshold

85–89

pts

Premium Specialty

Excellent quality

90+

pts

Exceptional / Competition Grade

Rare, often award-winning

Specialty coffee vs commercial coffee: what’s the real difference?

Most of the coffee in the world — supermarket brands, mass-market pods, large chain coffee — is commodity-grade. It’s grown for volume, blended to be consistent, and priced on global commodity markets. Quality is acceptable, not exceptional.

Specialty coffee operates on a different model entirely. Here’s where the two diverge:

Sourcing

Commercial

Blended from multiple origins, often anonymised

Specialty

Single origin or traceable lots, often named by farm, cooperative, or region

Picking

Commercial

Strip picking (all cherries at once, regardless of ripeness)

Specialty

Selective hand-picking (only ripe cherries at peak sugar content)

Processing

Commercial

Wet processing at scale, consistency over nuance

Specialty

Careful washed, natural, honey, or experimental processes that enhance flavour

Defects

Commercial

Some defects tolerated

Specialty

Zero primary defects permitted

Roasting

Commercial

Roasted to mask defects, dark to create uniform flavour

Specialty

Roasted to highlight the bean's natural character

Pricing

Commercial

Commodity market pricing — often below cost of sustainable production

Specialty

Above commodity market; often direct trade with premiums for quality

Where specialty coffee comes from: the supply chain

Specialty coffee is the result of careful decisions at every stage of a long journey. Understanding that journey makes you appreciate what’s in your cup.

1. The farm

Specialty coffee is typically grown at high altitudes (1,200m+) in the "coffee belt" between the Tropics of Cancer and Capricorn — Ethiopia, Colombia, Guatemala, Rwanda, Costa Rica, and many more. Elevation, soil, rainfall, and microclimate all influence flavour.

2. Harvesting

Selective hand-picking is the gold standard. Only ripe, red (or yellow) coffee cherries are picked — each picker may only take a few kilograms per day from the same tree, returning multiple times as cherries ripen.

3. Processing

The cherry is removed from the bean. Washed (wet) processing produces clean, bright cups. Natural (dry) processing — leaving the cherry intact to dry — produces fruity, complex flavours. Honey process sits between the two.

4. Export & import

Specialty green coffee is exported as raw, unroasted beans — often in grain-pro bags to maintain freshness. Many specialty roasters source directly from farms or through trusted importers who maintain relationships with specific producers.

5. Roasting

The roaster's role is to develop the coffee's potential without losing what makes it special. Specialty roasters typically use lighter profiles to preserve origin character — less time in the roaster, more nuance in the cup.

6. You

Freshness matters enormously. Most specialty roasters recommend drinking coffee within 2–4 weeks of the roast date. Check the bag — a good roaster will print the exact roast date.

What is third wave coffee?

You’ll often hear specialty coffee discussed alongside “third wave coffee.” These are related but not identical:

First wave

Coffee becomes widely accessible. Mass market brands (Folgers, Maxwell House). Coffee as a commodity, not a craft.

Second wave

Coffee as an experience. Large chains (Starbucks, Second Cup) popularise espresso drinks, lattes, and café culture. Darker roasts dominate. The experience matters but quality at origin does not.

Third wave

Coffee as an artisan product with terroir, like wine or craft beer. Origin, farmer relationships, processing, and the full supply chain matter. Lighter roasts to reveal unique character. Direct trade. Precision brewing. This is where specialty coffee lives.

Certifications: what do they mean?

Many specialty bags carry certifications. These signal something specific — but not all certifications are equal:

Organic

No synthetic pesticides or fertilisers. Requires third-party certification.

Many small specialty farms use organic practices but can't afford certification. "Organic" on the label is meaningful but absence doesn't mean non-organic.

Fair Trade

Guarantees a minimum price paid to farmers, above commodity market.

Good for economic security but Fair Trade minimum prices are still often below what the best specialty coffee commands. Direct trade can pay more.

Rainforest Alliance

Focuses on environmental and social standards.

Better than nothing but has been criticised for looser standards than organic or Fair Trade.

Direct Trade

No formal certification — the roaster buys directly from the farm, often paying above Fair Trade minimums.

No governing body, but reputable roasters who use this term typically offer full transparency about farms, prices, and relationships.

Frequently asked questions

What score does coffee need to be called specialty?

80 points or higher out of 100 on the SCA cupping protocol, with zero primary defects in a 350g sample.

Is specialty coffee more expensive?

Yes, typically. You're paying for better picking, processing, and sourcing — and for the farmer relationship. A quality 250g bag of specialty coffee will usually cost $18–$35 CAD from a reputable roaster.

What is the difference between specialty and "gourmet" coffee?

"Gourmet" has no official definition and is a marketing term. "Specialty grade" has a specific, measurable SCA definition.

Can I taste the difference between specialty and commercial coffee?

Most people can, yes — especially side-by-side. Specialty coffee typically has more complex, distinct flavours (fruit, floral, chocolate, caramel) rather than a flat, generic roasted taste.

Find specialty roasters near you

Every roaster in our directory is a specialty operation. Browse by city, origin preference, roast level, or certifications.